MISSION OF THE APARTHEID MUSEUM®
The Apartheid Museum shall pay special attention to the children of South Africa. It shall seek to develop a keen understanding of the history of the people of South Africa by nurturing a critical generation that will respond swiftly and decisively to crush the emergence of any kind of social evil. It shall be incumbent on The Apartheid Museum to: engage progressive movements throughout the world; disseminate information to its broad constituency locally and internationally to market its facilities, services and programmes, remain vigilant, alive to change and development relating to issues of human rights and social justice.
THE APARTHEID MUSEUM® TODAY - 2011
THE APARTHEID MUSEUM FOUNDATION
The ideas that gave shape and form to the mission and vision of The Apartheid Museum were conceived by Mike Stainbank 33 years ago. Development over the years took cognizance of many issues. The fact that our story needs to be told required much less consideration than the question of how it should to be told, to ensure that the South African nation and the rest of the world, understands the nature and effect of 300 odd years of colonialism and apartheid.
The events of 2001 that saw mainstream media and others, orchestrate Gold Reef City Casino’s fabrication of the origins of The Apartheid Museum was an experience that that ironically helped broaden the focus on co-option, fraud and institutionalized racism. Assisted by South African media the racist lies they sold to our children remain hidden from public scrutiny.
The Apartheid Museum Foundation is a registered Non Profit organization, and is largely dependent on donations and moral support to fulfill its social agenda. Beyond the sale of these sculptures, this brochure is distributed in the hope that you, the recipient would encourage discussion on The Apartheid Museum® and the continuing forms of racism that bedevil the aspirations of true liberation. Current efforts of The Apartheid Museum® are centered on comparative analysis. We write, publish and disseminate information, to educate and foster a cognitive understanding of racism. We see this as fundamental to change and healing. The Apartheid Museum insists that our education system and public discourse on racism must be underpinned by examples of the modern day phenomena. We have a duty to create awareness by way of context, to aid the process of identifying racist conduct.
Without a cognitive understanding of racism we stand exposed to the destitution of our past. Racism, properly understood, strengthens our enforcement of the values that underpin our Constitution. This is the supreme law.